Blog

Let’s talk about ethics and image of Public Affairs
Working in the intersection between government and business creates a myriad of complex challenges. Ethics is of course an important issue to discuss with your team and reflect upon. Poor ethics, resulting in a shady morality, have been an increasing problem in the past few decades. But PA and lobbyism today still have an image problem. Movies like “Thank You for Smoking” or hit series like “House of Cards” confirm the stereotype or assumptions about people working in the cross-section between business and politics. Even just using the words, “Public Affairs” or “lobbyism”, at a dinner party or in public, can sometimes call for attacks with accusations such as “corruption” or statements like “Ihr seid doch alle gekaufte lobbyisten” as someone wrote in German on Twitter when promoting this guide, which probably doesn’t need any translation.

Tre tendenser for Public Affairs i 2021
Et nyt år er lig med nye perspektiver. 2020 var et specielt år for alle - også for Public Affairs-branchen. Men hvad vil 2021 bringe for Public Affairs? Ulobby CEO Anders Kopp Jensen præsenterer her 3 trends, han mener vil præge Public Affairs i 2021.

The four ‘must haves’ in any Public Affairs plan
As many Public Affairs professionals will know, the PA department can have many different tasks to handle, some which may not even be core for a PA function. This depends of course on the organization, the raison d’être for the PA function and how many people will be working to execute the tasks. However, every good PA department starts with a plan - and in this extract from his book “The Public Affairs Engine” Ulobby CEO Anders Kopp Jensen gives his 2 cents on the four essential parts of such a PA-plan.

Fem fokusområder for dine første 100 dage i en Public Affairs-rolle
De første 100 dage betyder noget - også når du begynder i en ny rolle i Public Affairs. Lyt og lær, analysér, vis fremgang, alliancer og planer for fremtiden er nøgleordene.

How can Public Affairs professionals succeed in their organisation?
On November 17th, Ulobby hosted a panel discussion on how Public Affairs can be successful as an integral part of the organisation. A lot of interesting points were presented during the webinar - but especially three topics seemed to be the most important for the participants. If you missed the webinar or just want a recap, we have therefore outlined these three take away points below.